XU Xiaoxia

Author: Date: 2026-04-16

Academic Interest / Research Area

Platform Governance, Complexity Management.



Category

Details

Position & Title

Lecturer

Highest Degree

Ph.D. in Technical Economics and Management,WuhanUniversity, 2025.

Courses Taught


Selected Research Outputs

Research Projects:

•Participant, "Research on Urban-Rural Community Governance in Response to Major Emergencies," funded by theNational Social Science Fund of China (2021-2024).

• Participant, "Research on Digital-Intelligent Empowerment of Rural Industrial Internet from a Network Perspective," funded by the National Natural Science Foundation of China (2022-2025).

• Participant, "Complexity Theory and Countermeasures of China’s Social Risk Governance in the New Era," funded by the Ministry of Education(2019-2022).

• Participant, "Research on Community Safety Management Standards and Institutional Mechanisms," funded by the Hubei Emergency Management Department(2022-2024).

Journal Articles:

Xu, X.,et al. (2025).Mitigatingcollusivemanipulation ofreviews ine-commerceplatforms: Evolutionary game andstrategysimulation.Information Processing and Management, 62(4), 104080.

Xu, X.,et al. (2024). The role of consumer reviews in e-commerce platform credit supervision: A signaling game model based on complex network. Electronic Commerce Research and Applications, 63, 101347.

Xu, X.,* & Jin, Y. (2022). Examining the effects of conflicting reviews on customers' purchase intentions from a product attributes perspective. Journal of Consumer Behaviour, 21(6), 1351-1364.

•Jin, Y.,Xu, X.,* Zurawicki, L., & Liu, R. (2022). The influence of inner packaging’s number cue on consumption. International Journal of Consumer Studies, 46(4), 1178-1192.

Selected Teaching Achievements


Contact

Email: xuxiaoxia@lnu.edu.cn

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